Stacy Hanks joins Jason Greenwood as co-MC of B2B eCommerce World Americas 2026
B2B eCommerce Leader of the Year Stacy Hanks will bring a strong practitioner perspective to the stage as co-MC of B2B eCommerce World Americas 2026.
B2B eCommerce Leader of the Year Stacy Hanks will bring a strong practitioner perspective to the stage as co-MC of B2B eCommerce World Americas 2026.
The B2B eCommerce Association is pleased to announce that Stacy Hanks will join Jason Greenwood as co-MC of B2B eCommerce World Americas 2026 in Indianapolis.
Stacy is Vice President of Global Digital Commerce at SureWerx, a manufacturer of personal protective equipment, safety products and tool solutions. She brings experience from Amazon and Master Lock, as well as her current leadership of SureWerx’s global digital commerce strategy.
“I’m excited to co-host B2B eCommerce World and help create an event where practitioners can have honest conversations about what it really takes to move digital commerce forward,” said Stacy. “There is enormous value in bringing manufacturers, distributors and industry partners together to share what is working, what is not and what we are learning along the way.”
Her appointment reflects what B2B eCommerce World is built around: giving the people doing the work a central role in the industry conversation.
Stacy understands what it takes to make digital commerce work inside a complex manufacturing business. At SureWerx, her work has included bringing fragmented systems together, strengthening product data and developing self-service experiences around the way distributors buy.
The objective is practical—make routine purchasing easier while giving sales and customer service teams more time to support complex orders and higher-value customer needs.
“Digital commerce works best when it supports the whole business and makes life easier for customers, distributors and internal teams,” said Stacy. “Technology matters, but sustainable progress also depends on good data, clear ownership and a willingness to keep learning from customers.”
Stacy was named B2B eCommerce Leader of the Year at the 2025 B2B eCommerce Industry Awards Americas. SureWerx was also recognised for its digital commerce transformation and the progress it has made in supporting distributors through digital channels.
But awards are only part of the story.
Stacy is generous with her experience, honest about the work and committed to helping the wider industry move forward. She knows how to turn complex transformation challenges into practical conversations that other manufacturers and distributors can learn from.
That makes her a brilliant fit for B2B eCommerce World.
Alongside Jason Greenwood, one of the industry’s most experienced and engaging voices, Stacy will help guide the room, connect the conversations and bring a strong practitioner perspective to the stage.
B2B eCommerce World Americas brings together manufacturers, distributors and the technology and agency partners supporting their transformation. The event is designed around honest conversations, practical experience and stronger connections across the B2B commerce community.
We are excited to have Stacy and Jason leading us through the event in Indianapolis.
Welcome to the team, Stacy. We’re going to have a lot of fun.