AI in B2B News
The latest AI in B2B stories from across the B2B eCommerce Association global network.
Can AI Agents Find Your Products? Why B2B Manufacturers and Distributors Need to Pay Attention
AI assistants are introducing a new layer between buyers and suppliers. For manufacturers and distributors, the question is simple: will your products show up when an AI agent recommends suppliers?
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Siemens and Salesforce Connect Engineering Truth to Industrial Sales and Service
The partnership will bring Teamcenter product and service data into Agentforce workflows, helping sellers, technicians and customers identify valid parts and upgrades without sending every question back to engineering.
Akeneo Survey Exposes the Data Burden Behind AI Commerce
Akeneo research finds 95% of IT leaders believe their organisations are ready for AI-driven commerce, yet 44% of US respondents say data preparation consumes more than half of AI project effort.
Lemvigh-Müller Uses AI Agents to Automate 100,000 Supplier Order Confirmations
The Danish wholesaler is using AI to process the emails and PDFs that sit outside its EDI network, showing how distributors can automate established workflows without replacing their core ERP systems.
Ask 3M turns technical expertise into a digital customer experience
3M is addressing the challenge of complex product selection with Ask 3M, a new AI-powered digital assistant that gives industrial customers self-service access to technical and application knowledge.