
Adapting to AI Search: Practical AEO/GEO Strategies for Digital Growth
About this event
Organizations are seeing competitors appear in ChatGPT recommendations, leadership wants answers about AI performance, and marketing teams are being asked to increase visibility across LLMs, AI Overviews, and traditional search. Amid conflicting advice and endless new acronyms, marketers are under growing pressure to deliver AI search results without a clear roadmap. Join Harley Helmer and Matt Kirtley, SEO Team Leads at Americaneagle.com, for a practical session on how you can improve discoverability for your brand in an AI-driven search landscape. With years of hands-on SEO experience helping organizations improve search visibility, Harley and Matt bring a results-focused perspective that cuts through the noise and gets down to what works. Attend and learn: • Why some brands appear in AI-generated answers while others don't • How AI search is influencing organic visibility and traffic • Where competitors may be gaining an advantage you can't see • Practical ways to improve discoverability across search and AI platforms • How to position your brand for the next generation of search You'll leave with actionable insights you can apply immediately to strengthen visibility and guide future search strategy. Register now to save your spot!