This IDC Analyst Connection provides insights from IDC Manufacturing Insights Research Director, Reid Paquin, on the state of the industry and how digital commerce can help to innovate for a better future.
In this paper, you’ll learn:
- How D2C is helping manufacturing businesses generate new revenue streams
- Why digital commerce is necessary to better serve business buyers
- Which commerce capabilities are imperative for manufacturers to evolve with the market
- What to look for when moving off a complex homegrown solution