dynapac-intershop-case-study

Dynapac on the Road to Success with a Digital After-Sales Portal

Intershop
Industrial & Construction

High tech soil and asphalt rollers, compact equipment and pavers: The product range of the Swedish manufacturer Dynapac is quite a challenge. With locations in seven countries, the company, founded in Stockholm in 1934, is one of the market leaders in the field of road construction and compaction. Part of the Atlas Copco Group since 2007, Dynapac was acquired by the French Fayat Group in October 2017. The separation from the joint IT landscape with the former parent company was both a challenge and an opportunity for the manufacturer. The company took the opportunity to introduce a future-proof e-commerce solution to increasingly serve aftermarket customers via the digital channel.

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