Insights & advice
Welcome to Insights & Advice, your go-to source for expert strategies, tips, and best practices to enhance your B2B eCommerce operations. Learn from industry leaders and apply their wisdom to your business.
Why B2B eCommerce Is a Strategic Imperative
B2B eCommerce Isn’t a Project. It’s a Capability. If you’re leading a manufacturing or…
Why B2B eCommerce Fails: 5 Real-World Mistakes You Can’t Afford to Make
You launched your B2B eCommerce Portal. You emailed the announcement to your customers. You…
Credit in Seconds, Not Weeks: How Allianz Is Changing B2B with Özlem Özüner & Francois Burtin
In this episode of the B2BEA Insider, Justin King sits down with Özlem Özüner and Francois Burtin from Allianz Trade to explore how the future of B2B payments is being shaped by automation, embedded finance, and the shift toward digital-first buying experiences.
How Sonepar’s Spark Platform Powered Their Win as 2024 Enterprise B2B eCommerce Distributor of the Year
In an increasingly digital world, leading distributors are redefining what it means to deliver…

Workwear Group and Royal Cyber Win Mid-Market B2B eCommerce Manufacturer of the Year at the 2024
In the rapidly evolving world of B2B eCommerce, few manufacturers have reimagined the customer…
Sonepar Wins 2024 Enterprise B2B eCommerce Distributor of the Year
In the fast-evolving world of digital commerce, few enterprise distributors are transforming at scale…
BigCommerce Wins B2B Retailer of the Year at the 2024 B2B eCommerce Industry Awards
In today’s rapidly evolving digital commerce landscape, winning in B2B requires more than just…
Community Coffee Wins 2024 Best Newcomer Award in B2B eCommerce
Community Coffee Wins 2024 Best Newcomer Award in B2B eCommerce For more than a…
Larry Wu Named 2024 B2B eCommerce Leader of the Year
In the fast moving world of digital commerce, it takes more than strong results…
Joval Wine Group: Raising the Bar for Customer Experience
The B2B eCommerce space is full of change but few mid-market distributors have embraced…
B2BEA and 3M Launch Exclusive Program to Accelerate Digital Maturity for 3M Authorized Distributors
July 2025 – The B2B eCommerce Association (B2BEA) and 3M have announced a strategic…
How GigaCloud Marketplace Became the 2024 B2B Marketplace of the Year
The B2B eCommerce space is rapidly evolving, but few platforms have disrupted the traditional…