GenAlpha is the provider of Equip360, a comprehensive digital solution designed to meet the specific needs of OEMs, distributors, specialty vehicle manufacturers, and aftermarket organizations.

Equip360 is a state-of-the-art technology platform that includes a suite of innovative features such as an intuitive online product configurator, warranty and RMA management tools, advanced eCommerce capabilities, a 2D and 3D commerce-enabled bill of materials catalog, and powerful analytics tools for data-driven insights.

At GenAlpha, we are dedicated to equipping companies with the cutting-edge tools and resources they need to thrive in the competitive online landscape. We work in close partnership with clients to ensure that their customers receive unparalleled support throughout the entire lifespan of their equipment. Our commitment to excellence and innovation sets us apart as a trusted and forward-thinking partner in the industry.