Sana Commerce provides a comprehensive overview of the critical factors in successfully adopting B2B ecommerce strategies. It covers critical steps such as defining business objectives, selecting the right e-commerce platform, leveraging data, managing change, and optimizing performance.
The guide also emphasizes the growing importance of B2B ecommerce in meeting changing customer expectations and staying competitive in the digital B2B landscape. It’s a valuable resource for businesses implementing or optimising B2B ecommerce strategies.